Finally, a snack you both agree on

Over 18,000 happy snack moments

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Why choose Kidnetics?

Over the average kids' snack

4x

more protein

Builds arms for monkey bars and brains for spellings

2x

more fibre

Steadier energy and fewer "i'm hungry again" moments

61%

less sugar

No sugar rush or meltdowns

100%

natural

No nasties, no numbers, nothing you'd have to Google

THE LUNCHBOX LEAGUE TABLE

See how we stack up against popular kid's snacks

Roly Poly Ball (20g)

Roly Poly Ball (20g)

5g

Protein/serving

4g

Fibre/serving

<3g

Sugar/serving

FRIDGE NEEDED?

Mess? What mess?

MESSY-OMETER

Dried Fruit Roll (20g)

Dried Fruit Roll (20g)

0.4g

Protein/Serving

1.6g

Fibre/Serving

9.8g

Sugar/Serving

FRIDGE NEEDED?

Sticky finger nightmare

MESSY-OMETER

Boiled egg (medium)

Boiled egg (medium)

6g

PROTEIN/SERVING

0

FIBRE/SERVING

0g

SUGAR/SERVING

FRIDGE NEEDED?

Low but smelly

MESSY-OMETER

Greek Yoghurt (100g)

Greek Yoghurt (100g)

9.9g

Protein/serving

0g

Fibre/serving

3g

Sugar/serving

FRIDGE NEEDED?

Everywhere but mouth

MESSY-OMETER

Babybel Cheese (20g)

Babybel Cheese (20g)

4.4g

Protein/serving

0g

Fibre/serving

0g

Sugar/serving

FRIDGE NEEDED?

Red wax confetti

MESSY-OMETER

Pom Bear Crisps (30g)

Pom Bear Crisps (30g)

0.5g

Protein/serving

0.7g

Fibre/serving

<0.5g

Sugar/serving

FRIDGE NEEDED?

Crumb-tastrophe

MESSY-OMETER

FOUNDED BY A FAMILY

On a mission to fuel kids' play & their future!

We're Will & Shreya,
two active parents from Cambridgeshire with three young, energetic kids...

We couldn't find a kids' snack on supermarket shelves that we were happy with. They have WAY too much sugar and not enough essential nutrients kids need to grow & develop (like protein and fibre).
So we left our city careers, hired a team of nutritionists and put everything into launching Kidnetics.

Read our story

A day of PLAY is a day of learning.
All we did was make a snack that keeps up - real ingredients, proper protein & fibre and NOTHING sneaky!

What makes Roly Poly balls so special?

The mix of macronutrients. Protein, fibre and good fats in one ball - the combo that keeps kids full, fuelled & happy. No other kids' snacks combine all three nutrients like we do

Why should I buy this over dried fruit snacks?

Dried fruit sounds healthy, but drying strips out the water and leaves mostly sugar - with barely any protein to balance it. Roly Polys keep the fruity taste but add protein and fibre, with far less sugar.

Okay, but will my kid actually eat it?

That was our mission. We designed them with kids in mind - fruity, soft and just sweet enough that they look and taste like a proper treat. The good stuff's tucked inside; they're too busy enjoying them to notice.

Is it alright for the lunchbox and school?

Yep - nut-free, school-friendly and no fridge needed. Happy in a school bag, glovebox or the bottom of your handbag.

WHY DO KIDS NEED PROTEIN?

Protein fuels brain growth, enhancing focus, concentration and cognitive skills for their little curious minds
Steady protein intake helps maintain balanced moods & can help keeps those dreaded tantrums at bay
Protein supports muscle development for their active bodies. Also key to support their joints, hair and energy levels